Winning at the Highest Levels of Government.
Let's TalkWinning at the Highest Levels of Government.
50+
Years of Experience
7+
Focus Areas
7+
Experienced Principals
Focus Areas
Blockchain & AI
Fintech
Justice Reform
Free Speech
Agriculture & Health
Digital Assets
Healthcare
What We Offer
Strategic Communications
In today's crowded media and political landscape, it's not enough to just have a message—you need a strategy to make sure it's heard and believed. Our Strategic Communications services are designed to help you cut through the noise and build a powerful, consistent narrative. We go beyond traditional public relations to develop a comprehensive plan that aligns your core mission with every communication. We begin with an in-depth analysis of your issue, your target audiences—from policymakers to the public—and the broader political environment. We then craft compelling messaging and a robust media plan, leveraging both traditional and digital channels to ensure your story reaches the right people at the right time.
Media Relations
In a 24/7 news cycle, effectively managing your relationship with the media is crucial for shaping public opinion and advancing your government affairs goals. Our Media Relations services are designed to ensure your story is not only heard but also accurately and positively represented. We go beyond simply issuing press releases; we build and maintain strategic relationships with journalists, reporters, and editors to position you as a credible and authoritative source. We start by identifying the key media outlets and journalists who cover your industry and the policy issues you care about. We then craft a targeted strategy to proactively pitch your message, ensuring it lands with the right audience at the right time.
Public-Private Partnership
Some of the most successful business strategies are those that align with government priorities. Our services are built on the understanding that government agencies are not just regulators, but also potential partners, customers, and catalysts for growth. We help you identify and capitalize on opportunities that align with public sector goals, allowing you to not only succeed commercially but also contribute to key policy objectives. By combining our deep knowledge of government operations with a clear focus on your business objectives, we help you forge a path to growth that is both profitable and politically viable.
Coalition Building
The most complex challenges require a unified approach. Success in today's political and business landscape often depends on your ability to build a powerful network of allies who share your goals. We specialize in identifying, engaging, and managing the right strategic partners to amplify your voice and maximize your influence. By building strong, purposeful alliances, we help you turn shared interests into a powerful force for change. We'll find the right partners, build the right strategy, and ensure your coalition is more than the sum of its parts.
Leading Strategic Deal Teams
The most complex and impactful projects require more than just lobbying—they demand a powerful, multi-disciplinary team. We go beyond traditional advocacy to act as your strategic orchestrator, assembling a custom-built team of experts from our deep network to achieve your most ambitious goals. By leveraging relationships with law firms, investment banks and financial advisors and investors, we create a seamless and dynamic deal team tailored to your specific needs. We manage the process, ensuring all partners—from legal counsel to financial backers—are working in concert to advance your business objectives and navigate the political landscape. We don't just find partners; we build a unified force to get the deal done.
Winning in Washington
We are a bipartisan, multi-client firm with five decades of experience lobbying in Washington, D.C. When it comes to Public Appeal, you’re not just hiring an individual—you’re gaining the expertise and dedication of an entire team.
Public Appeal approaches every issue with a bipartisan, multi-disciplinary strategy. By leveraging our diverse expertise, political acumen, and deep relationships, we proactively identify opportunities and mitigate risks for our clients. While one Public Appeal professional may take point, every client benefits from our collective knowledge and strategic collaboration. We prioritize ideas and results over hierarchy or headlines.
Our team possesses a deep understanding of both policy and the political landscape. We analyze each client’s challenges and develop tailored strategies for action. Our approach may include engagement with key decision-makers, coalition-building, federal agency interactions, and legislative development. What sets Public Appeal apart is our unique combination of lobbying strength and legal expertise. Beyond crafting strategies, we execute them—delivering what our clients value most: success in Washington.
50+
Years of Experience
12
Practice Areas
19
Experienced Principals